Creation notebook #5 - Blue cloud
It was at an auction in 2018 that we acquired Nuée Bleue, Violet's notable and expressive signature. Thanks to its special position in the genealogy of the House, this perfume is now part of the heritage range, playing a pivotal and evocative role.
Released in the mid-1950s, Nuée Bleue was the last fragrance marketed by the eponymous perfumery. She thus became in the eyes of history, the ultimate witness of an era, the opening to all possibilities.
Its name leaves in the hollow of the ear a feeling of “then”, of immediate future. Yesterday like today, Nuée bleue is turned towards the next moment, towards what will happen, leaving in its wake what is gone.
These ideas of change and the future, dear to Violet's avant-garde vision, have allowed this perfume to become the messenger of the Heritage range, the harbinger of an omen and a renewal. The Blue Cloud is for tomorrow.
Starting from a name is an exercise widely used in perfumery. The blue cloud had several meanings for us. It was both a moment of fullness and high tension. An in-between that would be perfectly embodied by the Fresh Waters family. It is also a moment when everything is both light and heavy, waterlogged and dry. So many sensations that had to be transmitted via smells.